Just like a human being has his own hierarchy of needs, so does an organization. For an organization, corporate value is at the highest level of this hierarchy and is followed by brand equity. Next in line we have a defendable competitive position, creating and monetizing assets, and efficiency of outcome (profit). When we observe…
Placing LED signs in a store window means content can be delivered to passersby without actually having to worry about protecting the display from external elements. Hence LED signs have the ability to carry a message through a window and onto the street. The market for LED signs has seen several new models appearing to…
Today’s technology is about achieving excellent communication results, beyond those that can be achieved with non-digital efforts. Digital signs help business managers increase the value from their effort, which in turn positively helps the business. There are several reasons why business managers and communicators use LED signs for conveying messages. A few of them include:…
Drive along a few highways and you will certainly see some amazing outdoor advertising. Its history dates back to 1840 and although the structure of the billboard since then is pretty much the same, the method of its deployment has changed significantly. Not too long ago, technology caught up to static billboards and created the…
When a customer enters the door of a business or organization, the aim is to impress him/her and provide assurance that the correct place has been chosen. Indoor LED signs are the perfect way to give your company a professional look and communicate your business details to any person walking through your front door. As…
The screen of An LED sign comprises of LED pixels, modules, cabinet enclosures and other parts and accessories that support the functioning of the device (power supplies and control system) Pixels on an LED screen are lights that can be controlled digitally and are responsible for the accurate display of colors on the screen. These…
Protecting LED displays such as Church LED signs from vandalism is a very popular concern amongst many investors. It is quite a reasonable concern because safety is not guaranteed on the streets and hence many LED sign investors would want their screen to be protected. However, vandal resistant LED signs can be disadvantageous. Here’s why…
In order to make the most use of your electronic sign, you need to be assured that you have selected the correct type of sign. Consider the below factors before making your LED sign investment. Outdoor or Indoor application? Outdoor displays should be durable to withstand extreme weather conditions while indoor displays do not require…
We all know the importance of “light” within a Church. The metaphor of “bringing light to a Church” is why Churches are investing in LED signs to add enlightenment to their proceedings. Dark and cramped gothic cathedrals are a depressing sight and should be transformed into airy, spacious churches with the impressive use of LED…
For those who are unaware of the two terms, here is a brief description: Real pixel LED display has one LED in each of the three colors: red, blue and green. Virtual pixel LED display has two red LEDs, one blue, and one green. Therefore it has 4 LEDs per pixel. However, just these 4…
