While many people believe that a digital signage campaign involves heavy investments in hardware, software and maintenance, that doesn’t necessarily have to be the case. A fixed image of “digital signage” in the marketplace is that it is an efficient way of communicating ideas and information. Moreover, just like any other technology, this one too…
Digital signage for a manufacturing facility offers savings in terms of time and money, and also in making the entire system more efficient. This guide will give you a complete understanding on how you should plan you strategies, choose a suitable system and focus on data-driven communication for your manufacturing facility. Strategy Planning Your objectives…
LED sign systems look like a simple piece of equipment on the outset – a display, a media player and software. Getting these tools to work together is often a challenging task. And when there are complex features of content creation such as 4K, 3D and more, it gets more complicated. Hence, when selecting a…
For an outdoor digital advertising campaign, the key criteria are as follows: cost, logistics, appearance and return on investment. You may think outdoor LED signs are an added pressure for your small business and it is quite natural to be nervous. But what you need to realize is that outdoor digital advertising is beneficial for…
While LED signs are a promising technology for many, the cost is often a restricting factor for many companies. What potential investors need to realize is that the benefits of digital signage significantly outweigh the costs. LED screen, a media player, content creation and updating, integration and maintenance are the basic costs of a digital…
With the emergence of digital media, audiences are becoming increasingly hard to reach when using traditional methods of communication. Hence educational institutes are forced to adapt to a digital environment by means of LED school signs on campus to reach their audiences. Consequently, the education industry is now ranked as one of the top ten…
An estimated 70% of a fast food restaurant’s sales takes place at its drive thru windows. Digital signage has the potential to increase sales by a further 8% at these drive thru windows! Restaurant managers often look at success stories of other restaurants and use those techniques to boost revenue at their own restaurants. Sometimes…
In the healthcare industry, there are different audiences that you have to communicate with for different purposes. Some examples include: Patients waiting in the lobby for their turn Upcoming classes for outpatients Policy reminders to staff As a result, the goal here is to convey relevant information to the relevant audience in a timely manner,…
Traditional cardboard menu boards are more often than not in the trash bins of restaurants nowadays. Replacing those are the LEDrestaurant signs that are preferred by customers. Massive restaurant chains such as MC Donald’s and Subway have successfully transformed into digital menu boards, which prove that LED signs are much more popular than ever before.…
Question: How can you attract a student of today’s generation who just won’t bother lifting her head from her smart phone? Answer: Make your LED school sign system efficient, robust and user friendly. The system should also be as engaging as all other smart devices owned by students, professors and other staff on campus. By…
