Not every LED is alike. Choosing the correct LED display for your sign is the first step to successful digital out-of-home advertising. SMD and DIP are the two main types of LEDs used for displays. While their mechanics are similar, they offer different advantages. Distinguishing between the two allows you to choose the one more…
Benefits of LED signage 1. LED signage is undoubtedly the best advertising method Most business owners are under the wrong impression that word-of-mouth advertising is very effective and plays an important role in growing customer base. However, when first time customers of business using LED advertising methods were surveyed, 46% of them said that it…
Are Church Marquee LED Signs a Hazard or an Attraction? Did You Know? Statistics prove Marquee LED Signs have a positive impact on profit-non-profit institutes Over the years, small businesses have had a gut feeling about marquee LED signs being a critical factor in the success of their business. Now they have proof of this.…
Software Simple Network Growth If your firm has plans to grow internally or you want to gain control of more smaller networks in addition to an existing one, simplicity will be a huge challenge. Plan carefully for your ambition and to be on the safe side, choose a platform that is easily scalable to a…
Companies are heavily investing in visual display technology and for this reason, Chief Information Officers (CIOs) are faced with a major challenge after finding that several digital solutions are in place for just one organization! In the digital world, managers are aiming to replace traditional paper notices, static posters and so on with indoor digital…
Outdoor digital signage is undoubtedly changing the perspective of towns and cities across the world. Businesses trying to increase revenue is not the only aim with outdoor signs nowadays. City officials are working together to make that shift to smart cities, which they believe is essential for a city’s growth and development. According to 2018…
For restaurants to make a transition into the digital world – from traditional advertising methods to LED signs, mobile and online advertising – it is indeed a major challenge. Adding to that is the issue of measuring return on investment when launching a digital campaign. Experts in the industry share their views on measuring digital…
Since a few years now, the digital signage market has undoubtedly become a means for mainstream communication. Although most LED signage campaigns are about retail advertising, information-based applications are now growing at a fast pace. Before getting into the trends of 2019, a couple of embracing digital signage promises should be kept in mind: A…
Just like the classic New Year song states – old friendships should never be forgotten as those are the most important ones. At the beginning of a New Year, let’s look at some previous digital signage strategies that turned out both good and bad, and then see how better relationships can be maintained with your…
With the rapid expansion of digital signage, every market and industry is now making use of it; particularly in the indoor sector. Large and small retailers are using LED signs to provide a better customer experience, improve branding, and simply to advertise. According to the “Digital Signage Future Trends Report”, two-thirds of retailers who participated…
