When a business considers the investment of an LED sign, it is often thought about as a tool to impress customers, not to engage employees. And because of this perception, companies fail to realize how disengaged employees in today’s world really are. According to statistics in the US: Only 25% of employees are engaged at…
What exactly do we mean by ‘dynamic creative’ digital content? Put in simpler terms, it means ‘personalized content’ – where you match the content of an advertisement to the targeted audience. With great thanks to advancements in technology – particularly hardware and software systems as well as data sources – marketers have the necessary equipment…
Today’s world is one that is constantly connected. For this reason, stores need to think smarter and work harder in order to grab customer attention. Digital signage helps in doing so. Compared to traditional print signage, dynamic LED signs are much more eye catching and provides for higher levels of engagement. Convenience stores are now…
Houses of worship are now learning how digital signage is influencing forms of communication with communities and congregations. We often read stories of churches, mosques, temples, and other places of worship experiencing larger attendance and better connections with communities after having introduced digital signage. Let us have a look at why these places should invest…
Organizations of different sizes in various industries are all making use of digital signage to engage and inform visitors as well as employees. While some believe that the investment is highly effective, some do not see much of an improvement in communications. Well, success strategies are plenty; and failure recipes are very few. Here’s a…
