More than 2,000 downtown streetlights will get colorful light strips with “smart technology” as part of an effort to brand downtown and improve public safety. The $4 million project also will replace old halogen bulbs in so-called “cobra head streetlights” with the light-emitting diode bulbs. The project, led by the nonprofit group Downtown STL, is…
Queues involve customers waiting in a line with nothing much to do besides ‘waiting’. Digital signage is about attracting customers and engaging them with some interesting content. Don’t these two concepts sound like a match made in heaven? LED signs can take queue management to a whole new level to provide incredible results. How queues…
Purchasing an outdoor LED sign is a heavy investment and you would obviously want to make sure it will last long for you to make the most out of it. Before making the decision, you probably have questions regarding your sign. Here is a list of a few FAQs that many people are concerned about…
According to IT professionals, managing complexity is one of the biggest challenges faced with LED signage investments. This refers more specifically to managing content, keeping it up-to-date and keeping costs low, all at the same time is a big challenge. Let us discuss these problems in detail first and then come up with smart and…
With digital signage, businesses can come up with some really amazing retail experiences for their customers. Launching your LED sign campaign should not be rushed, particularly if you have a restricted budget. Mistakes could not only cost you more but will also lead to poor results. Read below for four common mistakes that you should…
Scheduling visits to your car dealership or service center may be a daunting task to many because you are aware that it will probably be a long and boring day involving a lot of time wasted. These long waits at the automobile service centers often make customers cranky and uncooperative. Many automotive businesses are already…
LED signs have now become the standard wherever you find people shopping, eating, traveling, studying, working or simply gathering. Increasing sales, better branding, enhancing customer experiences and convincing them to purchase, and reduce perceived waiting times are just a few examples of how LED displays are useful. The ultimate goal with digital signs is to…
Scheduling and executing a visit to your healthcare provider should not be an anxiety- inducing affair. But due to emergency care services, extensive campus sizes, and long waits, the visit forms up to be a traumatic experience for patients. And those patients who can control their anxiousness by remaining calm often find waiting rooms dull…
As recently as a couple of years ago, the hottest topic in the industry of LED displays is that of high resolution or high definition screens. With lower power consumption and higher reliability of these high resolution LED displays, the operating cost of the finished product reduces dramatically. Furthermore, technology allows for creating these displays…
According to recent research, consumer confidence level is at its peak, real disposable income levels are growing and consumers are willing to spend more on non-essential items. Retailers should grab this opportunity and cater to niche markets. Differentiation For an independent retailer, the key to success is ‘differentiation’. Small retailers may not be able to…
